Making of the Mission, Vision and Core Value.

We thought for long hours for deciding what should our Mission, Vision and Core Values should be. We wanted them to be very simple and easy for all to understand. Working twelve hours a day for nearly a week, we wrote down the Vision, Mission and the Core Values of the company.

After long hours of debate, we settled on a Mission Statement.

Mission Statement:

“Our mission is to understand our clients’ needs and respond by providing a range of profitable investment solutions.”

We believe in growing our client’s wealth by first understanding his requirements and then give him best possible solutions.

Having carved out our Mission Statement, we said, we now need a set of tangible, time bound Visions that will tell us whether we have succeeded or not. This was another long drawn out, but very satisfying session.

Vision statement:

“To be a global major in providing complete investment solutions and to provide best value for money to our clients through personalized service, superior efficiency and complete transparency.”

Like the Mission Statement, our Vision is deliberately simple. We want these to be clear, measurable and easy to remember. Each one has a set of reasoning behind it and collectively, they are linked to each other to form the foundation for our enterprise.

Having settled our Vision, we asked ourselves, what would be the "core values" upon which we will build the enterprise. Flowing from the Mission and the Vision, we settled for five core values.

These are:

Customer Delight: Commitment to always exceed our customers’ expectations.

Professionalism & Excellence: We will uphold the highest standards of professionalism and excellence while maintaining a high level of competency.

Quality in whatever we do :We believe in high quality services and pledge to deliver high-quality services to our customer in a cost-effective manner.

Transparency in Operations :We commit to be ethical, sincere and transparent in all our dealings.

Continuous Improvement :We will improve ourselves continuously to meet the changing needs of environment.